This past Thursday night, amid swirling speculation about the Brown University gunman, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
While the network is hardly a perfect news source, her message rang true for numerous observers. It stands as one of the broadcasters where there exists fact-based and largely trustworthy reporting – particularly during breaking news situations like the one taking place near a New Hampshire storage facility.
A Vulnerable Situation During a Business Struggle
However CNN, now middle-aged, finds itself in a uncertain position as two massive media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the fate of CNN has turned into a high-stakes game of business acquisition, rather than as a question of what helps the information-seeking public.
“Here is one more case of the profound systemic issues with roots in decades of policy decisions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a financial tale with key players as the central actors, but there is very little discussion of the public interest,” Pickard explained.
A Further Factor: Donald Trump
The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Recall the chants of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will shield him from criticism and scrutiny. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a unsolicited offer.
Trump has reason to prefer that suitor more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
A Future of More Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a independent unit. Such a move could be a welcome development to many at the network, but it’s not exactly a secure position. That setup could set up CNN for yet another acquisition. There is no finish line.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Each proposed deal would be detrimental to the country, and both should be opposed by the government,” Wu stated.
The Fundamental Problem and a Way Ahead
Regardless of the resolution regarding CNN, the larger issue persists.
“What we have now is a profoundly system hostile to democracy, but we must resist a sense of powerlessness,” Pickard said. Regulatory choices – originating in the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can address it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Overhaul is highly improbable now, but that should not imply it will not happen in the future.
Initiatives that strengthen independent news organizations, bolster local journalism, fund public media, and outlaw the consolidation of media power in a handful of hands are achievable – they are essential for a healthy democracy.
When it comes to media ownership, size does not equal quality. And news organizations including CNN must not be pieces in the most recent acquisition battle.